Archive
🧱 The $48 Million YouTube Formula For Real Estate: "I Burnt Out Until I Made This 1 Change"
How Will Sawyer built a $1M+/YR GCI business by targeting empty nesters on YouTube. With only 1 video a week, and focusing on an area with only 80,000 people, he's broken into a higher-end market as a kid in his 20s.

🧱 The 6-Figure Local Newsletter Blueprint: From Zero to 4,000 Subscribers in 2 Hours Per Week
How Alec Kremins built a thriving local newsletter with 4,000+ subscribers, 57% open rates, and real-world influence—all while working just 2 hours per week. The complete system for building, growing, and monetizing your local media asset in 2025

🧱 How to Build a Killer Local Newsletter Making $320K Even in A Small Town
In August 2020, Ryan Sneddon was a mechanical engineer with an unfocused outdoor newsletter reaching 800 subscribers. Today, he's built Naptown Scoop into a $320K/year local newsletter & media empire, and here's how he built it.

🧱 How a New Agent Built a $40M Real Estate Business In 2 Years With Hyper-Local Content
In late 2022, Kyle was a former roofing salesman with 600 Instagram followers, wondering how he'd stand out in Kansas City's crowded real estate market. Now, he's the #1 hyper-local media brand in KC. Here's how he did it!

🧱 The YouTube Playbook For Realtors: From $36K Foreclosures to $85M/YR: Behind Juan Alcala's Local YouTube
Juan Alcala had a decision to make. 91 days had passed since the pandemic started, and he still hadn’t made a single dollar. His wife looked at him and said exactly what he needed to hear: "You have a license. You need to get your behind to work." But instead of cold calling or door knocking, Juan did something different. Here's his $85M/YR YouTube playbook.

🧱 From DJ to #1 Team in the State: Trey Willard's $144M Lead Gen Playbook
This week, we dive into how Trey Willard went from being a DJ to building the #1 real estate team in Louisiana, selling 393 homes a year, and how he even stepped back into production this year and sold $17M while being a CEO.
